Digital Innovation for the Exhibition Industry

£220.00£240.00

Digital innovation is becoming increasingly important. The exhibition industry has taken great steps forward since Covid-19 hit but it has also encountered barriers when it comes to replicating the success of live shows in the digital space.

Earn 4 hour credits toward UFI Certified Professional (UCP)

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Digital innovation is becoming increasingly important. The exhibition industry has taken great steps forward since Covid-19 hit but it has also encountered barriers when it comes to replicating the success of live shows in the digital space. This course focuses on the following aspects: 

  • A digital innovation process to gain customer satisfaction
  • How to use AI to support live shows
  • Digital strategies to combine hybrid and live events into a holistic customer value proposition
  • Monetisation of hybrid events

After completing the course, participants will have the in-depth knowledge and tools needed to drive digital innovation, as well as customer satisfaction and monetisation.

4 Feb 2022 / 8am – 12pm GMT

£220 UFI / ETT Gold Member
£240 non-members

Earn 4 hour credits toward UFI Certified Professional (UCP)

Member Type

UFI / ETT Gold Member, Non member

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